We offer the following services:
Corporate Communications - Creating a reputation that ensures a positive corporate image within the company as well as externally. Internal communications are achieved through internal events as well as company publications.
Media Relations - Building and maintaining an outstanding relationship with the media by drafting and disseminating press releases, organizing press conferences and events for the media.
Public Relations - Managing the communication of information between a company and the public. Creating a positive image for the company by creating speaking engagements, aligning the company with possible award recognitions, and working with the press and internal communications.
Press Kits - Creating a package of material for the media to give quick information regarding the company or occurring event. Usually includes; Press releases, Fact Sheets, Background on Company, as well as digital media for broadcast or print journalists to use.
Web Copy Development - Developing a way to build your brand, become more user friendly, and enhance your site to be more searchable. Using specific key words and writing web site copy that is engaging within seconds of the first read.
E-mail Marketing - Using direct marketing to connect a company with it’s prospective target audience. Enhancing relationships and advertising through e-mail.
Internet Marketing - Using the internet to accomplish business goals through search engine optimization (SEO), web 2.0, banner ads, etc.
Newsletters - Writing copy for your company’s newsletters or creating a newsletter to enhance your public image as well as to maintain your internal communications.
Opening Events - Creating and implementing an event for the public and press to receive your company. Usually includes; press conference, ribbon cutting, speaking engagements.
Strategic Marketing Plans - Developing a strategy for engaging customers and defeating competitors by using the companies resources. Marketing strategies include; advertising, internet marketing, promotions and public relations.
Crisis Communications - Protecting and defending the company’s reputation. By maintaining an open line of communication between the company and the public. Crisis communication can offer quick responses to unexpected damaging events. |